Your business is up and running, the team’s humming along, and growth is on the horizon. But like many Kiwi companies, you know that scaling, launching new products, or entering new markets requires more than your resources. Funding is essential—but how do you get the capital you need without giving up equity or control?

That’s where grant funding comes in. Grants can provide the funding you need to accelerate your project without giving away apiece of your business. That said, securing these funds can be tricky, with complex processes that require time, strategy, and a good understanding of the grant landscape.

In this guide, we’ll break down how established businesses like yours can make the most of grant opportunities. Whether you’re developing new technology, tackling sustainability projects, or breaking into new markets, this will help you map out the next steps.‍

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The Challenge of Securing Funding

Securing external funding without giving up equity? It sounds perfect—and it can be. But it’s not as simple as ticking a few boxes and waiting for the money to roll in. Different grants come with their own criteria, timelines, and expectations, so knowing which ones to pursue takes a strategic approach.

"We often find that businesses don’t realise just how much strategy is involved," says Marie Dawkins, Senior Grant Funding Consultant at Swell. "It’s not just about eligibility—it’s about making sure your project resonates with the funder’s goals."

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TIP 1: Tailor your approach

Every grant is unique. To boost your chances of success, make sure your application aligns with the funding agency's objectives and priorities.

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It’s Not Just About Eligibility — It’s About Fit

Getting a grant isn’t just about ticking eligibility boxes—it’s about finding the right match between your project and the grant’s purpose. Luckily, there are plenty of options for established businesses looking to innovate.

For example, if your project is in the primary sector, the Sustainable Food and Fibre Futures (SFF) fund is a great option.It can help scale projects with significant long-term impact, but the process can be detailed and drawn out. If your focus is on decarbonising transport, the EECA Low Emissions Transport Fund could offer faster approvals for smaller projects, helping you move more quickly.‍

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The Importance of Time and Preparation

One of the biggest hurdles businesses face when applying for grants is underestimating the time and effort involved. Getting the right documents in order, preparing forecasts, and meeting all the grant’s requirements takes time—but it’s time well spent.

"It’s not uncommon for companies to misjudge how much prep is needed," Marie says. "Grant bodies want to see a clear plan and proof of market readiness. Investing time upfront can save a lot of headaches later."

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TIP 2: Get your documents in order

‍Financial statements, market plans, and supporting documents are often required. Preparing these early can help prevent last-minute delays.

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Managing Expectations: The Grant Timeline

How long does it take to secure a grant? It depends. Smaller grants (under $500k) might get approved in a couple of months, while larger ones (over $2 million) can take up to a year. Keep in mind, the process doesn’t just involve submitting the application—you’ll go through reviews, possible revisions, and maybe even interviews or presentations.‍

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What Happens After You’ve Secured a Grant?

Winning the grant is just the beginning. From reporting requirements to managing cash flow, delivering on your project and keeping a strong relationship with the funder are just as important. Staying on top of compliance and tracking your project will ensure everything runs smoothly.

"Many businesses focus so much on getting the grant that they forget about the follow-up," says Marie. "Keeping on top of reporting, tracking progress, and staying compliant is crucial to long-term success."

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TIP 3: Stay organised post-grant

‍Setup systems to track your project’s progress, reporting requirements, and invoicing from the start to avoid any last-minute scrambles.

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Conclusion

Non-dilutive funding offers a great way for Kiwi businesses to innovate and grow without giving up equity. By understanding the funding landscape, tailoring your approach, and preparing thoroughly, you can unlock opportunities that fuel your business forward.

Navigating this space takes time and effort, but the payoff is worth it. Whether you’re scaling a sustainability project, launching a new product, or expanding your operations, non-dilutive funding can provide the support you need—without giving up control.